VICTOR Launches 2017 Global Campaign “Be Brilliant”


Built on the core desire to stay “READY TO WIN” at all times, VICTOR believes in all badminton players at all levels. A strong start is not always the key for brilliance, the key for brilliance is how you chase your victories to be greater.

Launching the global campaign “Be Brilliant”, VICTOR is re-affirming its heritage and mission being a brand not just for the elites, but everyone who holds passion in the sport and is willing to strive and pursue their own potential.

A true winner looks at every situation with an expectation to have the best possible outcome. VICTOR believes that creating your own moments and giving you absolute best everyday will make 2017 a start of something great, a start to be brilliant.





Our players have had an excellent 2016 with big wins at major tournaments and their focus is always to improve, therefore they will make sure push limits in order to achieve a better 2017 and striving for the best.


Women's Singles World No.1

Tai Tzu Ying (Chinese Taipei)



Men's Doubles World No.1

Rio Olympics Silver Medalist

Tan Wee Kiong & Goh V Shem (Malaysia)


World Championship Gold Medalist

Ko Sung Hyun (Korea)


Rio Olympics Silver Medalist

Goh Liu Ying & Chan Peng Soon (Malaysia)

Indonesia Open Champion

Asia Championship Gold Medalist

Yoo Yeon Seong (Korea)


World Championship Bronze Medalist

Ashwini Ponnappa (India)



(Edit by VICTOR Badminton)